ADE 2024: 15 Don’t-Miss Events, According to the Event’s Managing Director

If you work in dance music, there’s a good chance you’re currently on a plane or train or are otherwise somehow en route to Amsterdam.

Per mid-October dance music tradition, the Amsterdam Dance Music Event, or ADE, is happening this week in the Dutch capital, with thousands of dance industry execs, artists and fans taking part in a dizzyingly robust program that caters to professionals, people trying to get into the industry and people who just like the music. Programming includes representatives from companies including SoundCloud, Bandcamp, Tresor, Tunecore, Empire, Spotify and more.

Related

While ADE always reliably draws industry types from around Europe, the event is also “seeing a notable increase in attendees from the U.S., Africa, and Asia this year,” says ADE’s managing director Jan-Willem van de Vens, “so it’s a good mix of electronic music industries and cultures and global territories that see ADE as a gateway to Europe in a number of different ways.”

With the thriving electronic music scene in Africa gaining more attention and global influence, ADE 2024 is also hosting representatives from the Nigerian festival Homecoming for a special five-panel series on the dance scene in the country and across the continent.

“The roots of electronic music are deeply tied to African music and culture, so this focus felt timely and essential,” says van de Vens. “The culture across many African territories offers so much we can learn from, particularly in terms of creativity and community, and in return, we can hopefully contribute some knowledge of industry infrastructure, things like that. Our collaboration with Homecoming is designed as a mutual exchange, where both sides — artists, audiences, professionals and ourselves — can inspire and grow from each other’s experiences.”

In total, ADE programming is famous for offering more panels, networking events, performances and mixers than a single person could possibly attend, so van de Vens advises that those going create a schedule based on what they personally want to get out of the conference. He also recommends “making full use of networking sessions and our new matchmaking formats, which are great for connecting with the right people.”

Jan-Willem van de Vens
Jan-Willem van de Vens

This year, ADE has also launched a new ADE App that will help attendees navigate the program while keeping their personal agendas on hand, for maximum productivity and likely a fair amount of fun. As always, ADE 2024 is split between PRO programming for industry professionals, Lab programming for those coming into the scene, festival programming for fans, and arts and culture programming for everyone.

Even van de Vens himself acknowledges that it’s difficult to fit everything in over the conference, with his assistant helping ensure he gets everywhere he needs to be. “I’m also just a big fan of everything we do,” he adds, “so I really try my best to experience as much as possible.”

Below are van de Vens’ top ADE 2024 schedule picks across all categories. (All times are CEST.)

ADE Pro

20 Years of Tomorrowland: How to Rise and Stay on Top – Wednesday, Oct.16, 2:15 p.m.

In this talk, Tomorrowland founder Michiel Beers will discuss the 20 year anniversary of the annual Belgian dance mega-festival, offering insights on the strategies that have made it the world’s biggest dance festival.

SoundCloud – Essential Insider Knowledge – Thursday, Oct. 17, 12:30 p.m.

Representatives from SoundCloud will take part in a conversation with Dutch producer Mau P, focusing on how the platform supports independent artists and offering insights on how artists can find success on digital platforms.

From Detroit to Durban: The Learnings of 30 Years of Dance Music – Thursday, Oct. 17, 1:30 p.m.

Artists including Detroit legend Carl Craig and South African producers Major League DJz will take part in a panel exploring the origins and influence of the techno and amapiano genres. The conversation will focus on growing these genres while preserving their cultural heritage and ensuring creators retain ownership.

Amelie Lens x Charlotte de Witte – Friday, Oct. 18, 4:30 p.m.

The techno titans will take part in a panel focused on their individual careers and newfound partnership.

ADE LAB

BIIANCO: How I Play Live hosted by DJ Mag – Thursday, Oct. 17, 5:15 p.m.

Multi-instrumentalist, producer and DJ, BIIANCO — whose 2023 viral hit “Against The Wall” aggregated 35 million streams — will give a talk on live performance technology for creators looking to build a live show and integrate live elements into hybrid DJ sets.

DJ Babatr: The Story of Raptor House – Saturday, Oct. 19, 2:45 p.m.

Venezuelan DJ Babatr, a pioneer of the Raptor House genre, will discuss his role in creating a sound that encapsulates the energy of Caracas.

CLUB Lab – Live Showcases (in association with DJMag) – Saturday, Oct. 19, 8:30 p.m.

The nightclub element of ADE’s Lab programming will feature live music, A/V shows and dancing, offering a place for ADE Lab attendees to celebrate at the end of the event.

ADE Arts & Culture

ADE Opening Concert: 50 Years of J Dilla – Wednesday, Oct. 16, 11:00 a.m.

Speakers including Carl Craig and Miguel Atwood Ferguson will celebrate the legacy of game-changing producer J Dilla in the year that artist would have been 50 years old. Atwood-Ferguson & Metropole Orchestra will perform the longstanding Dilla tribute project Suite for Ma Dukes before the ‘Dilla 50’-talk.

ADE Opening Concert: COCON II – Wednesday, Oct. 16, 7:00 p.m.

Designed especially for ADE, the audiovisual live performance by Cello Octet Amsterdam and Nick Verstand will feature a combination of live playing and robotics.

ADE Opening Concert: 24classics presents Philip Glass by Lavinia Meijer & Nikki Hock – Wednesday, Oct. 16, 7:30 p.m.

Harpist Lavinia Meijer and multidisciplinary artist Nikki Hock will present an interpretation of Phillip’s Glass music, with Meijer getting special permission for Glass himself to transcribe his music for harp. Hock, meanwhile, will create visuals in the room.

Festival

Tomorrowland Presents Afterlife – Wednesday, Oct. 16 and Thursday, Oct. 17, 10:00 p.m.

Tale of Us and a collection of other artists will play the city’s famed Ziggo Dome venue for two nights of music.

Barry Can’t Swim – Thursday, Oct. 17, 8:30 p.m.

The rising, award-nominated Scottish producer will perform a show incorporating his signature synthesis of piano playing and electronic productions.

Awakenings Upclose ADE presents Four Tet, Friday, Oct. 18, 3:00 p.m.

The U.K. producer will play an extended six-and-a-half-hour set at Amsterdam venue Gashouder, a former industrial gasworks complex.

Jeff Mills presents: Tomorrow Comes The Harvest – Friday, Oct., 8:00 p.m.

The collaborative project Tomorrow Comes The Harvest was initiated by Nigerian afrobeat pioneer Tony Allen and Detroit techno icon Jeff Mills. Together with keyboardist Jean Phi Dary, the trio toured the globe until Allen’s death in 2020. Now playing with tabla virtuoso Prabha Edouard, Tomorrow Comes The Harvest will present a new chapter of genre-spanning sounds and rhythms.

AMF 2024 – Saturday, Oct. 19, 9:00 p.m.

The night-long festival will feature a host of producers including Maddix, Martin Garrix, Tiësto, Timmy Trumpet and more.

Katie Bain

Billboard