What Germany, Spain & Japan’s 2024 Recorded Music Reports Tell Us About Global Revenue Trends
Though the RIAA has yet to release revenue numbers for recorded music in the U.S. in 2024, early returns from a handful of international markets are in — and they show that digital revenue maintained or gained momentum last year while physical sales slowed from 2023.
In Germany, the world’s fourth-largest recorded music market, total revenue grew 7.8% to 2.38 billion euros ($2.53 billion) in 2024, trade group Bundesverband Musikindustrie announced earlier this week. That was an improvement on the 6.3% gain seen in 2023 and the 6.1% gain in 2022. Notably, audio streaming, which accounted for 78% of total revenue, grew 12.6% to 1.86 billion euros ($1.98 billion), an improvement on the 7.9% gain in 2023 but below the 14.0% spike seen in 2022.
The full year ended with the same momentum Germany established in the first half of 2024. Through June, total revenue was up 7.6% and audio streaming was up 12.7%, while physical sales — which were down 11.9% through June — improved in the second half of the year, leading to a less-drastic 7.4% drop below 2023 revenue.
On the physical front, Germany’s vinyl sales improved 9.4% to 153 million euros ($163 billion) in 2024, accounting for 6.4% of total revenue — though they cooled a bit from 2023, when sales increased 12.6%. However, CD sales fell 17.1% to 207 million euros ($220 million) last year, a markedly steeper decline than the 5.9% drop seen in 2023.
In Spain, recorded music revenue grew 9.4% to 569 million euros ($606 million), according to Promusicae, the country’s trade association for the record industry. That was down from growth rates of 12.4% and 12.3% in 2022 and 2023, respectively. Audio streaming totaled 376 million euros, up 14.1% year over year, and accounted for 66% of total revenue. But just as in Germany, physical sales plummeted. Total physical sales fell 13.3% to 54 million euros ($57 million), with vinyl sales sinking 4% after jumping 19.4% in 2023. Meanwhile, CD sales dropped 25.4%, a much sharper decline than in 2023 (when they were down 1.3%) and comparable to 2022 (down 29.2%).
The Spanish market slowed considerably in the second half of the year, leading to end-of-year gains that were six to seven percentage points lower than mid-year results. Through June, total revenue was up 16.6%, while the year finished with a smaller 9.4% gain. Digital revenue fell from an 18.8% gain at the mid-year mark to a 12.6% gain at the end of the year, and vinyl sales were up 11.9% in June but finished the year down 4% — a nearly 16-percentage point swing.
In Japan, the world’s second-largest recorded music market, physical audio sales rose 2% to 148.96 billion yen ($985 million), a worse showing than in 2023 (when they were up 8%) and 2022 (up 5%), according to the RIAJ. And physical music video sales fell 21% to 90.5 billion yen ($598 million), which brought the total physical market down 8% from 2023.
The RIAJ has not yet published year-end digital numbers, though total digital revenue was up 5% and streaming revenue was up 7% through the third quarter. Japan is unlike most music markets in that physical formats remain the dominant moneymakers. Through September, streaming revenue accounted for 35% of total revenue while physical sales — mostly audio formats — accounted for the remaining 65%.
In the U.S., another data point arrived Thursday (Feb. 27) when ASCAP announced that revenue increased 5.7% to $1.84 billion in 2024, with domestic royalties up 5.3% to $1.4 billion and foreign receipts growing 6.8% to $483 million.
As for U.S. recorded music numbers, RIAA figures are likely to be released in March, assuming the organization sticks to prior timings of its release. Mid-year RIAA data showed the U.S. market increased 3.9% to $8.69 billion, with paid streaming improving 5.1% to $5.22 billion. Physical revenue rose 12.7% and was driven by a 17% increase in vinyl sales. Year-end numbers should benefit from Spotify’s U.S. price increase in July.
The IFPI’s release of 2024 global figures, with a country-by-country breakdown, will offer a more complete picture of global trend lines and reveal how the U.S. fared against other nations. That report is typically released each March.
Glenn Peoples
Billboard