How Rare Is It for a Rapper to Play Stadiums? These Are the Only Ones to Do It
On Saturday (April 19), Kendrick Lamar and SZA will kick off their co-headlining Grand National Tour at Minneapolis’ U.S. Bank Stadium, playing the first of 39 scheduled shows in North America and Europe. It’s not just the only all-stadium hip-hop world tour to launch in 2025 – it’s the first such trek this decade.
In the post-pandemic era, the definition of “stadium artist” has expanded to include younger and more diverse artists, across genre. Not only have contemporary pop and rock acts graduated beyond arenas, but artists from country (Zach Bryan, Luke Combs, Morgan Wallen), Latin (Bad Bunny, Karol G, Shakira) and K-pop (BLACKPINK, SEVENTEEN, TWICE) have staged sold-out stadium runs in several continents.
But while R&B/hip-Hop’s reign as America’s most popular genre continued into the 2020s, rappers have yet to scale their tours in the same way. Lamar’s upcoming run will mark the first all-stadium tour for a rap act since JAY-Z joined Beyoncé on 2018’s On the Run II Tour.
Notably, rap acts have historically leveled up to stadiums alongside a pop or R&B co-headliner: Lamar with SZA, JAY-Z with Beyoncé and Justin Timberlake (separately), and Eminem with Rihanna.
Rappers have played stadiums on their own (or together, as in the case of Eminem & JAY-Z’s four-show The Home & Home Tour in 2010), but only in brief runs or isolated dates. Eminem reported 16 such shows across three separate outings during the 2010s and 50 Cent played one in 2004. Drake and Kanye West co-headlined the Free Larry Hoover benefit show in 2021, but it was a free gig.
The pairing of Lamar and SZA echoes the makeup of past successful stadium runs, but it’s also uncommon for R&B acts to tackle the biggest venues. Beyoncé has mastered the art, having broken records with 2023’s Renaissance World Tour, and is weeks away from kicking off Cowboy Carter Tour. But it’s worth noting that both treks are in support of albums that detour into other genres, having won Grammys for best dance/electronic album and best country album, respectively.
Similarly, Bruno Mars continues to sprinkle stadium shows amid his theater residency in Vegas, but his two latest top 10 Billboard Hot 100 hits – “Die With A Smile,” with Lady Gaga, and “APT,” with Rosé – eschew contemporary R&B for different strains of pop.
Still, the Grand National Tour’s double-billing is simply a no-brainer, not a hedged bet. SZA’s SOS was released in December 2022, landed nine Grammy nominations in 2023, won three of them in 2024, and added a 12th week atop the Billboard 200 to kick off 2025 following its SOS Deluxe: LANA expanded reissue. Lamar himself has had a whirlwind last 12 months, amassing four No. 1s on the Hot 100 – two inspired by his infamous beef with Drake and two from GNX. He won five Grammys in February for “Not Like Us” and headlined the Super Bowl halftime show a week later. As a cherry on top, the pair’s “Luther” will be enjoying its eighth consecutive week atop the Hot 100 when the tour kicks off this weekend.
Hip-hop has not taken up much space on stadium calendars, but Lamar and SZA are part of a rising tide of momentum for rap and R&B. An established arena headliner, Chris Brown will mount his first stadium tour this summer. Breezy Bowl XX kicks off on June 8 with a packed lineup, featuring Jhene Aiko, Bryson Tiller, and Summer Walker as special guests. And after touring arenas on 2018’s Astroworld: Wish You Were Here Tour and for the first leg of the Utopia Circus Maximus Tour, Travis Scott began to mix stadium dates in 2024. This fall, he will continue the multi-year trek with a handful-plus of grand scale shows in Asia and South Africa.
Scroll below for a recap of the rap acts who have played — or are scheduled to play — stadium shows, according to reports to Billboard Boxscore.
Eric Frankenberg
Billboard