BLACKPINK’s Rosé Inspires Tiffany & Co.’s New Special Capsule Collection

Tiffany & Co.’s newest capsule collection is inspired by their brand ambassador, BLACKPINK superstar Rosé.

The fittingly titled Tiffany Lock Rosé Edition launched on Thursday (Sept. 14) at the luxury jeweler’s new Omotesando store in Toyko, according to WWD. The design for the classic Lock bracelet and pair of earrings and pendants offered in a small or medium were inspired by an archival padlock from 1883, and will be available worldwide starting on Oct. 1.

“It is such an honour to inspire a capsule collection for Tiffany,” said Rosé in a statement to the publication. “It’s exciting to see the iconic Lock collection reimagined with such rare gemstones and I’m excited to share this fun project with my fans and also fans of the Lock collection.”

“Rosé is a true superstar whose music and creative purpose is anchored in the power of connection,” added Alexandre Arnault, Tiffany & Co.’s executive vice president of product and communication. “Her Lock capsule collection reflects this spirit and embodies who she is as an artist.”

The news comes a week after Rosé joined Romiwa‘s new travel campaign. She joins the likes of Formula 1 racer Lewis Hamilton and French soccer star Kylian Mbappé to show off the luggage brand’s Never Still campaign featuring sleek shades and versatile designs.

Rania Aniftos

Billboard