Bad Bunny Hops to the Top of March Boxscore Report With Almost $65 Million
Bad Bunny’s Most Wanted Tour crowns the Top Tours chart for the month of March. According to figures reported to Billboard Boxscore, it earned $64.6 million and sold 207,000 tickets over 13 shows.
Bad Bunny logs his fifth month at No. 1, after topping the chart four times in 2022 — twice as part of the El Ultimo Tour Del Mundo in March and April, and then in August and September during World’s Hottest Tour.
Combined, those treks nabbed him the No. 1 spot on 2022’s year-end ranking, making him the first artist to primarily perform in any language other than English to crown the annual survey. The only other primarily-Spanish-singing act to lead the monthly chart is RBD, which topped the November 2023 list.
Bad Bunny pulls out of a tie with Beyoncé and the Trans-Siberian Orchestra to have the second-most monthly wins, trailing only Elton John with seven.
Bad Bunny’s biggest stops during March were in Los Angeles and Chicago. Three nights in each city score him Nos. 2-3 on Top Boxscores, with $20.2 million at the former’s Crypto.com Arena on March 13-15, and $13.4 million at the latter’s United Center on March 28-30. All of his shows earned more than $3 million.
The Most Wanted Tour began on Feb. 21 in Salt Lake City. The first handful of shows secured a No. 10 rank on February’s tally with $19.5 million in the bank. All told, the trek has earned $84.2 million and sold 282,000 tickets so far, with 30 dates left to report through two hometown shows on June 7-8 at San Juan’s Coliseo de Puerto Rico. At his current pace of more than $4 million per show, the tour is likely to sail across the $200 million threshold.
Zach Bryan follows closely behind at No. 2, with $62.3 million and 313,000 tickets, falling just 4% short of Bad Bunny’s winning gross.
Bryan is in the middle of The Quittin Time Tour, which launched on March 5 and managed 18 shows before the end of March. Its’ so-far total of $62 million is already far beyond the $43.9 million he earned on 2023’s 32-date Burn Burn Burn Tour. In fact, it only took 13 shows to pass that mark, representing a 150% increase in per-show earnings since just last year.
More specifically, last year Bryan played two shows in New York at Queens’ Forest Hills Stadium. For the Quittin Time Tour, he expanded to six, split between Brooklyn’s Barclays Center, Belmont Park’s UBS Arena and Newark, N.J.’s Prudential Center. He didn’t visit Chicago in 2022 or 2023 but kicked off this year’s run with three sold-out shows at the United Center, generating $12.6 million in ticket sales for No. 5 on Top Boxscores.
Bryan has nearly 50 more shows on the books in 2024, one-third of which bring him to football stadiums. Already 50% beyond his 2023 grosses, he’s likely to join Bad Bunny in the $200 million club by year’s end.
Women dominate much of March’s top 10, with P!nk and Madonna at Nos. 3 and 4. The former banked $55.1 million and sold 543,000 tickets from 11 shows, scoring the month’s highest attendance count. The latter added $37.9 million to The Celebration Tour, which crossed $200 million in early April. The queen of pop’s tour wrapped last week (April 26 – except for one free show on May 4 in Brazil) with final numbers expected to be reported soon.
Karol G and Nicki Minaj represent Latin and hip-hop at Nos. 5 and 6, respectively. For Karol G, it’s a continuation of a winning streak that began with the kick-off of the Manana Sera Bonito tour last August. For Minaj, it’s her first monthly Boxscore appearance, with the first batch of shows on the Pink Friday 2 World Tour bringing in $26.9 million.
Three festivals appear on Top Boxscores, topped off by Pa’l Norte in Monterrey, Mexico at No. 1. The weekend-long festival grossed $26.2 million on March 29-31, nearly tripling its 2022 revenue of $9.3 million. At No. 6 is Esterio Picnic with $11.8 million. Both events are promoted by OCESA, helping the Mexican juggernaut rank at No. 3 on Top Promoters.
Across the Pacific Ocean, Pitch Music & Arts Festival represents for Melbourne, Australia, at No. 16 with $8.4 million and 35,900 tickets sold between March 8-12. Otherwise, Oceania is bolstered by several appearances by P!nk, including top 10s for shows in Melbourne and Perth.
Asia sneaks onto the Boxscores ranking, with Ed Sheeran and SEVENTEEN rounding out the chart at Nos. 29 and 30. Both hover around $6 million, with Sheeran in Manilla, Philippines and SEVENTEEN in Incheon, South Korea.
Eric Frankenberg
Billboard