Bobby Shmurda & Loud Luxury on ’90s Rap Inspo for ‘Cool Like That’ | How It Went Down | Billboard

Bobby Shmurda & Loud Luxury sit down and share how “Cool Like That” was created, the ’90s rap vibe they were going for and more!

Joe De Pace:

What’s up, everybody? We’re Loud Luxury.

Bobby Shmurda:

This is Bobby Shmurda.

Andrew Fedyk:

And this is how it went down with our new song “Cool Like That.”

Joe De Pace:

We had some demos lying around, and one of them in particular really stuck when we were in the studio, because we were getting Bobby to freestyle on a bunch of stuff just to see and like, vibe it out. I could just feel one of the demos. And I was like, “This is the one, we gotta work on this one.” I was like, “Bobby, hop on this one.” And then he just, like, immediately, like, it came to him, like, on the spot.

Bobby Shmurda:

I’m not gonna lie to you, everything that was playing, I was jumping around to like, everything they said, this the one I said, “Let’s go.” But everything they was playing I was just jumping around, like d*mn they got so much f***ing fire in here.

So we got his recordings, and we literally just took four bars of it and just looped it over and over again and turned it into a song. And then we just told him, “I think your voice was strained by the end of it, we’re just, like, shout it louder and louder,” like we were kind of trying to do, like, a Mo Mamba thing to it, where we’re just trying to let out a scream.

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