BTS’ Suga Scores Highest-Grossing Concert Movie of 2024 So Far With Agust D ‘D-Day’ Flick
Although BTS‘ Suga has another year left on his mandatory South Korean military service stint, the K-pop superstar is still lighting up the charts from afar. On Tuesday (April 16), Trafalgar Releasing and HYBE announced that the limited run of the concert film from the singer’s alter ego, Agust D, set box office records in the U.S. and internationally for the year so far.
According to a release, during screenings from April 10-14, SUGA | Agust D TOUR ‘D-Day’ THE MOVIE, grossed $10.16 million worldwide in limited release. That total gave Suga the bragging rights to the highest-grossing U.S. and worldwide concert film of 2024 in addition to the highest-grossing movie event ever for a solo K-pop act.
The concert film screened in 3,500 theaters in more than 100 territories — mostly from April 10-13 — coming in at No. 2 on the April 10 box office report in North America on grosses of more than $961,000, with a per-screen average of $1,264 in 784 theaters; the cumulative North American gross was $2.3 million. The film’s IMAX screenings also pulled in more than $2 million, accounting for 20% of the worldwide gross. Trafalgar was also the distributor of note in Europe, Asia and South America for 2023’s top-grossing concert films, Taylor Swift’s Eras Tour movie ($267.1 million) and Beyoncé’s RENAISSANCE; A FILM BY BEYONCE ($44.4 million).
“We’re really excited with the phenomenal response to SUGA│Agust D TOUR ‘D-DAY’ THE MOVIE,” said Trafalgar CEO Marc Allenby in a statement. “It’s a true testament to SUGA’s artistry and not only speaks volumes about his power to motivate fans, but also signifies the strong appetite for event cinema experiences worldwide.”
Due to demand in the U.S. the film’s release was expanded by 100 screens a week into pre-sales and added additional screenings through April 21; expansions of the release also took place in Mexico, Brazil and other Latin American markets, with tickets for those screenings available here now.
Gil Kaufman
Billboard