As artist in residence, the iconic artist and songwriter will participate in a series of events in London, Los Angeles and New York in the coming months.
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In a presentation at the Music Biz conference, the firm's Tatiana Cirisano said services like Spotify will lose "cultural capital" against competitors like TikTok.
The new tools leverage Apple-owned technology to inform users about upcoming shows in their area.
The performance debuts on May 10 on Apple Music and AppleTV+.
Overall, the tech giant beat analyst expectations for the quarter, delivering revenue of $94.8 billion.
The five-episode run will premiere next week ahead of the BTS member's debut solo album.
JPMorgan Chase analysts estimate a Spotify rate increase for U.S. individual plans would create incremental annual revenue of about $200 million.
Catering to classical music fans required building an entirely new product -- and reimagining how music streaming works.
The service will launch in late March with the world’s “largest classical music catalog” boasting over 5 million tracks.
