The venue will anchor a new River Park project featuring residential housing alongside office space, retail and restaurants.
The conference and festival will be cut by two days while the new Austin Convention Center is under construction, with interactive, film/TV and music programs set to run concurrently.
The 36-year veteran of South By assumes full leadership of the annual event.
True Grit’s artist roster includes Cody Jinks, Charles Wesley Godwin, Bart Crow and Ward Davis, among others.
The debut spring festival from Austin's annual Seismic Dance Event happened this past May 19-20.