As the genre increasingly focuses on global markets, can it find a balance between domestic recognition and international acclaim?
Photographs of the superstar K-pop girl group launch Billboard Korea’s collectible art books.
This is part of the Billboard Japan Women in Music interview series.
The announcement comes ahead of the first issue of Billboard Korea.
"We recognize the significance of K-pop and K-music as not just musical genres, but as cultural movements," Van said during a press conference on Monday (April 15).