Execs and programmers discuss how they're already using the technology.
George Birge, Dillon Carmichael, Corey Kent and Conner Smith were also on Country Radio Seminar's closing showcase.
Over-the-air radio faces a crowded field of challengers that includes music streaming services, satellite radio and online games.
The genre's special relationship with radio is at an inflection point. "We’re facing a lot of different challenges," says the annual event's executive director.
Big acts including Brad Paisley, Tyler Hubbard and Brantley Gilbert will appear at the annual radio confab in Nashville.
