"If you don’t want to make disposable Christmas music, don’t start with disposable artists. You’ve got to work with artists that are going to last."
Former Billboard employees J.B. Moore and Robert Ford left the magazine in 1979 to produce "Christmas Rappin' " for an up-and-coming rapper named Kurtis Blow. The single went gold.
How an unlikely standard by a Jewish Buddhist got cast as a Christmas song.
