"The goal is to always continue expanding and make sure that we’re reaching more people each time than we have in the past," says UTA partner Cheryl Paglierani.
"These songs are all tied to emotions in a way I’ve never seen done before in a film," says Def Jam chief creative officer Archie Davis.
“It’s Manuel’s most important song, and it’s the song that’s placing him in the best and most decisive moment of his career,” says manager Juan Diego Medina.
"Radio is a long game," says Atlantic's evp of black music promotion Kevin Holiday.