The Rise of Influencer Culture Is Creating Big Opportunities for Music Licensing 10 January, 2025 Platforms like Soundstripe are working to make music licensing simpler for content creators, which could help grow the U.S. synch market. Read More
Are Influencers Losing Influence? New iHeart Study Explores Marketer Biases 14 September, 2023 "We've never had more data, and yet, it's never been harder to win," an iHeart executive said. Read More