He receives the first-ever honor following three rounds of voting by his peers.
Billboard's Latin executive of the year has wide-ranging experience across the music industry, helping him to build a multipronged business that now goes way beyond concerts.
The Colombian superstar tells all on surviving the blowup of her personal life — and the mid-career renaissance that has followed.
The peer-voted award allows the music industry to participate in Billboard's Latin Power Players ranking of the genre's most influential executives.
The second round of voting is now open for the inaugural Latin Power Players' Choice Award.