Ever since the SoundScan era, the company has striven to reflect changing consumption habits.
Built to complement the rapidly evolving entertainment industry, the platform gives users a more comprehensive view of music consumption globally.
While titles were a bit static, the modes of consumption continued to change, with streaming up and music ownership dropping over 20%.
According to Luminate’s Year-End U.S. Report, album consumption increased 9%, 43% of all albums sold were vinyl LPs & yearly on-demand audio streams surpassed 1 trillion for the first time.