The deal to give UMG digital distribution rights to HYBE labels will last for 10 years.
The "Plan A" rapper and singer will release new music in 2024.
"Austin" resides at No. 74 on the Billboard Hot 100 and at No. 17 on Billboard’s Hot Country Songs chart.
A traditional measure of record labels covers sales, streaming, synch and performances. But today's labels do far more.
“It has been an exceptional journey to have been part of shaping BMG’s story,” said Casimir, who joined the company in 2008.
Probably. But executives say it shouldn’t be taken lightly.
Though streaming continues to push revenue higher, some markets are struggling to reach highs seen in the CD era.
"[He] doesn't want people to listen to it or discover it because he is an actor. And because of that, he has built up a hugely engaged music audience first," says AWAL CEO Lonny Olinick.
They’re getting into their business — Warner's planned bid for Believe is only the latest example — and distributors are doing things that only labels used to.
Aside from a trio of artists, the Nashville label's releases had previously gone through Stem and Amped.
