Acts like NMIXX, Xdinary Heroes and more will now fall under the strategic label deal, which has already produced two No. 1 albums on the Billboard 200.
Both acts revealed the news on social media.
“I expect most singles to be accompanied by a sped-up version at some point in their life cycle,” says RCA senior vp of digital marketing Tarek Al-Hamdouni.
The Colombian rocker extends his 23-year-old partnership with the label.
At an investor presentation, Rob Stringer talked "lowest common denominator" content and AI's potential to open "avenues for commercial exploitation."
Trapp is also the CEO of specialty retailer EMP, acquired by WMG in 2018.
Endel, a leader in the lucrative "functional music" space, will transform projects from UMG's roster into soundscapes for relaxing or studying.
The group also reveals its upcoming new single, "Sound of a Saturday Night."
BMG will support six releases through Martin's Sounds of Crenshaw label, with the first coming this summer.
“The idea was really to give fans a menu of options to choose from,” says APG senior vp of marketing and brands Corey Calder.
