“Artists impacted by this are just being more creative on TikTok about how they’re getting music out,” says one digital marketer.
The total makes up roughly half of the $9 billion the streaming service says it paid out to rights holders last year.
But Instagram Reels is also flexing its muscles in recent days, driving listeners to Sawyer Hill's viral hit "Look at the Time"
The Mechanical Licensing Collective expects another $10 to $15 million to be added to the total once additional reports come in from DSPs.
Sydney Sweeney and Glen Powell star in the enemies-to-lovers movie available to rent and buy now.
Vultures 1, the rapper's full-length collaboration with Ty Dolla $ign, earned close to 169 million on-demand streams in the United States.
Take advantage of current deals and promos that'll give you access to the streaming platform for the best price: free.
Experience a live performance of the singer's new album This is Me...Now from your couch.
The streaming service announced AUX, a new music advisory agency for companies like Coca-Cola on Wednesday
The special is set to feature performances of the singer's greatest hits by Lainey Wilson, Carly Pearce, Chris Janson and more.
