“Subscriber growth is the biggest driver of the year-over-year growth rates we see at UMG,” said CFO Boyd Muir.
The new agreement, announced in the early morning, addresses "key changes in several critical areas,” Grainge said in outlining what UMG achieved in negotiations.
Martinez joins the company from Amazon Music, where she carried out campaigns for Bad Bunny, Karol G, Shakira and more.
The industry’s biggest label pulled its recordings and songs from TikTok earlier this year, but its brightest star is back on the platform. It’s licensing (Taylor’s Version).
The reason why some Universal Music artists are still on TikTok might be explained by a contractual loophole that could become more common.
Some of the superstar's discography is back on the short-form app just before her new album The Tortured Poet's Department drops.
Labels, streamers and promoters want to get superfans to spend more money, each with a different approach. Which will be more effective?
Two months after pulling its catalog from the platform, there’s no clear indication the music giant’s market share has deviated from normal fluctuations.
Probably. But executives say it shouldn’t be taken lightly.
