ColourPop’s Pokémon Collection Is Here: Shop the Limited Release Before It Sells Out
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ColourPop’s latest collaboration is an ode to Pokémon. The new collection, packed with brightly colored eyeshadows, cream blush, lip gloss and lipstick, launches on Thursday (May 9) at 1 p.m. ET.
The ColourPop x Pokémon collection ranges from $9 to $62, and features colorful illustrations inspired by Pikachu, Jigglypuff, Ditto, Clefable, Gengar, Bulbasaur, Charmander, Squirtle and the Colo.
The full collection is $159, but beauty lovers can also shop limited bundles such as the Kanto Region Cuties Bundle, The Adventure Begins Bundle and Electrifying Dreams Bundle, which are priced from $32-$62. The collaboration includes Instant Crush Cream Blush ($14), Berry Lip Mask ($12), Super Shock Eyeshadows ($9) and the Pallet Town Palette ($30) of soft pastels and bright shades “inspired by cities in the Kantu region.”
“This collaboration has been a longtime request from our customers — and we always look to our community and listen to what they’re hoping to see,” Nichole Reed, manager of product development at ColourPop told Pop Sugar. “As a superfan of Pokémon myself, I wanted to include as many elements as possible from the original story. We put ourselves in the shoes of other fans of the show and tried to envision what they would want to see from this partnership.”
ColourPop has released a bunch of must-shop makeup collaboration based on cult classic movies and TV series such as Twilight, Sailor Moon, Naruto and Harry Potter.
The ColourPop x Pokemon collection will be available at ColorPop.com starting on Thursday and Ulta Beauty starting May 12.
Latifah Muhammad
Billboard