Dyson’s New Airwrap Has Arrived: Here’s How Much It Costs

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There’s a new Dyson Aiwrap on the market, and it’s the brand’s most futuristic hair tool yet. The Dyson Airwrap i.d. is a multi-styler and dryer with one-touch curling and styling capabilities that you can control through the Dyson app.

According to a press release, Dyson Airwrap i.d. uses Bluetooth technology to offer a “more personalized styling experience.” The device has a “personalized curling sequence” that allows you to style your hair with the touch of a button. With help from the Dyson app, Airwrap i.d. “automates the curling process based on user profile data such as hair type, length, and skill level.” It wraps, styles and curls your hair while “maintaining heat and airflow,” per Dyson.

Dyson Airwrap ID


The Airwrap i.d. was released on Monday (Aug. 26) and retails for $599.99. The hair tool is available in two options: Dyson Airwrap i.d. Multi-styler for Curly to Coily Hair T3-4 and Dyson Airwrap i.d. Multi-styler for Straight to Wavy Hair T1-2.

Dyson’s newest Airwrap comes in multiple colors, including Ceramic Patina and Topaz, Vinca Blue and Topaz, and a limited-edition Strawberry Bronze/Blush Pink dropping for the 2024 gifting season.

Shopping for Labor Day deals? You can save up to $250 off select products (including hair tools) at Dyson and shop refurbished hair tools at Best Buy and Walmart.

In other Dyson news, the company debuted a line of hair styling products earlier this month along with new colors of the original Dyson Airwrap. (The Chitosan collection consists of Pre-Styling Hair Cream ($59.99) and Post-Styling Hair Serum ($59.99) designed to fight humidity and frizz to help your hairstyles last longer. The line takes its name from chitosan, “a complex macromolecule derived from oyster mushrooms” and the star ingredient in the product lineup.  

Dyson’s Chitosan collection is available at Sephora and Dyson.com.

Latifah Muhammad

Billboard