Engage-to-Earn Social Media Platform Unitea Reveals Artist-Centric Reward Experiences With Claude VonStroke, The Brooklyn Mirage + more

13 June, 2023

We’re always on the lookout for new and exciting brands and ideas that come to life to further amplify the artist and fan experience as a whole. Unitea is a prime example.

Unitea is the first engage-to-earn social media platform encouraging authentic connections between musical artists and their fans by inviting users to “Create, Connect, Collect.” Unitea encourages users to showcase their fandom by creating short-form videos soundtracked by their favorite songs, as well as streaming and sharing music. By engaging in the Unitea platform, fans earn digital tokens that are exchanged for blockchain-authenticated, artist-focused rewards and experiences.

In the last three years, Unitea has accomplished more than 2,000 reward activations, including saxophone lessons with Big Gigantic, signed merchandise from The Chainsmokers, a tequila tasting with John Summit aboard Groove Cruise, a private meetup at Mersiv’s studio, and a bundle of ILLENIUM’s signature jerseys, to name a few.

Fresh off securing an initial seed round of $7 million in funding, Unitea has now unveiled an array of enticing rewards. At the Dirtybird CampINN, Unitea’s esteemed board member Barclay Crenshaw (Claude VonStroke), will host an exclusive listening party. Limited to just 50 attendees, this intimate gathering will provide an extraordinary opportunity to get a sneak peek at VonStroke’s unreleased music.

For ardent followers of house music, Unitea presents a chance to trade in their digital tokens for coveted tickets to upcoming shows at The Brooklyn Mirage. Mark your calendars for two remarkable performances: the first featuring the talented UK house duo Gorgon City on Friday, June 23, and the second showcasing the sensational Australian house legend Sonny Fodera on Friday, July 14, 2023.

“We believe in a world where raw passion for music is invaluable, and strive to reward fans for continually expressing their love of their favorite artist’s community.” – Ketan Rahangdale, Unitea co-founder

Learn more about Unitea below!