Watch the trailer for Netflix’s new Korean reality show, ‘The Influencer’

Netflix has released the trailer for its upcoming Korean reality series, The Influencer. Here’s all you need to know about the show, including its premise, cast, premiere date and more.

• READ MORE: ‘Red Swan’ review: every trope possible – and then some

What is The Influencer about?

The upcoming Netflix reality series will bring together 77 influencers from across South Korea to compete in a social survival show in order to prove who has the greatest influence.

The participants of the series have a combined total of 120 million followers across platforms like YouTube, TikTok, Instagram and AfreecaTV, according to the streamer.

Speaking to Netflix, series producer Lee Jae-seok said: “You’ll see the top influencers in Korea and experience unique entertainment through the large scale and visuals that only Netflix can deliver, along with never-before-seen social survival missions.”

Who is in the cast of the Netflix reality series?

Netflix has yet to release a full list of cast members, but the streamer has confirmed that influencers such as Xiajiu, Jang Geun-seok, Risabae, Pani Bottle, Jin Yong-jin, Shim Euddeum and Daedo Library will be participating in the series.

Is there a trailer for The Influencer?

Netflix released the first teaser for The Influencer on July 9. The clip introduces viewers to the cast of the upcoming series and their dynamics on the series, including follower counts, personalities and more.

“Enter the world where attention and influence are equal to worth and power,” a robotic voice says in the teaser. “Welcome to the social survival show, The Influencer.”

A full trailer for The Influencer was released by Netflix on July 23. The video gives a closer look at the contestants who will be vying to become the more influential social media personality, while revealing how the 77 participants will go about competing in the series.

How to watch The Influencer?

The Influencer will premiere August 6 exclusively on Netflix.

Who can wield their influence and become a viral sensation in this fierce competition for social media superiority?

77 influencers play for social media survival on #TheInfluencer, coming August 6, only on #Netflix. pic.twitter.com/xpGLQ3jMTU

— Netflix K-Content (@netflixkcontent) July 9, 2024

The post Watch the trailer for Netflix’s new Korean reality show, ‘The Influencer’ appeared first on NME.