Jonas Brothers, Zedd, Mumford & Sons to Headline NCAA March Madness Music Festival
A three-day festival with performances from the Jonas Brothers, Zedd, Mumford & Sons and more … for free? That’s madness.
Actually, it’s March Madness. As announced Wednesday (March 6), this year’s NCAA Division I tournament will conclude with three days of music at no extra cost to attendees. The event will occur in conjunction with the Final Four and championship games, lasting April 5-7 at Hance Park in Phoenix.
Presented by the NCAA and TNT Sports Live Events, as well as sponsors AT&T, Coca-Cola and Capital One, the festival’s lineup will also include The Black Keys, Renée Rapp, Remi Wolf, Nathaniel Rateliff & The Night Sweats and Leon Bridges. The weekend will start with an AT&T Block Party on Friday, followed by a Coke Studio LIVE offering the next day. On Sunday, Capital One JamFest will present performances starting in the afternoon and going until 10 p.m. local time.
More information about the event’s schedule, as well as how to secure the zero-dollar tickets, can be found on the NCAA’s website.
In years past, the NCAA March Madness festival has seen performances from Rihanna, Imagine Dragons, Katy Perry, Zac Brown Band, Lady A, Weezer, Bruce Springsteen, Tim McGraw, The Killers, LL Cool J, Kendrick Lamar, Fall Out Boy, Twenty-One Pilots, Pitbull and more. At the 2023 festivities, Lil Nas X, Tim McGraw, Keith Urban, Little Big Town, Maggie Rogers and Mickey Guyton were on the billing at Discovery Green Park in Houston.
This year, eligible Capital One cardholders will receive entry through a priority access line as well as access to an exclusive Cardholder Lounge. Fans can also stream the headliners’ sets on Friday and Sunday online.
Hannah Dailey
Billboard