KoRn and Adidas Originals team up for second clothing collab
KoRn has teamed up with Adidas Originals for a second clothing collaboration.
Last year, the nu-metal legends collaborated with the athletic apparel brand last year and released two pairs of sneakers – the Campus 00s and the Supermodified – along with seven pieces of apparel.
Now, the two are collaborating again on a second drop with the sportswear brand which is set to arrive online and in select stores on May 15.
The apparel will feature a green sequin tracksuit with co-branded details, exclusive to the Korn web-store. A long sleeve graphic tee with Adidas’ Three Stripes on the sleeves, three pairs of socks, and a cap which bears the KoRn logo and Three Stripes detailing will also be available for purchase.
A new pair of sneakers will be available in the Campus 2 silhouette as well as the Supermodified sneaker. The chunky Campus 2 sneaker features a furry suede upper and hidden KoRn details, while the KoRn web-store exclusive Supermodified silhouette features striking bright green accents.
The colorways of both sneakers draw on the aesthetic codes of sought-after vintage KoRn t-shirts released during the album cycle of Follow the Leader. Both sneakers will have a suite of unique accompaniments including graphic insoles, spare laces in multiple colorways, a set of chunky laces, a collection of four stickers, a guitar pick keychain, and a co-branded tour-style box.
In 1997, the band released the song ‘A.D.I.D.A.S.’, appearing to play on the myth that the brand name stands for “all day I dream about sex”.
In a 2021 interview with Kerrang!, KoRn frontman Jonathan Davis said his affinity for sportswear was “about breaking the mould”. “It was about smashing down walls and embracing all kinds of different music styles and musical cultures. It was about going against everything that metal was supposed to be.”
The frontman also explained that, despite being given some free merch by the brand, it was reportedly not open to a commercial deal.
They worked with rivals Puma instead. “We switched to Puma because they told us they’d put us in a commercial and give us a little money to wear their shit,” Davis said. “We were just like, ’Fuck yeah! That’s more than adidas ever did for us!’ It wasn’t a sell-out thing. It was about respect.”
Earlier this year, Davis opened up on the band’s track ‘A.D.I.D.A.S.’ and reflected on the song’s “immature” meaning.
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Anagricel Duran
NME