KUN Is Mining Classic Sounds To Push Chinese Music Into The Future

When Cai Xukun — the 26-year-old Chinese singer-songwriter better known as KUN — began working on his smash single “Afterglow,” he wanted to capture fleeting moments of change by connecting time and space with art and fashion. “I pondered for a long time about what kind of word could represent this imagery and mood,” he says. “Finally, the word ‘afterglow’ came to mind. We often see this scenery during various travel moments — including while driving; it represents our feelings in that instant. I chose this theme and combined it with some of the images in my mind: models on the runway, flashing lights, shifting time and space and changing people.”

“Afterglow” immediately connected with audiences. On its release day in early June, the song achieved a score of over 95 on the Tencent Music Uni Chart, which aggregates data from nine major platforms and over 100 radio stations. The song remained on the chart for 10 weeks and became the fastest song to receive gold certification on the Tencent chart; it also made the June edition of the Tencent Music Wave Chart, which is voted on by over 200 Chinese music industry professionals. That success has informed his selection as China’s representative for Billboard’s Global No. 1s, as chosen jointly by Tencent Music Chart and Billboard China.

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KUN created “Afterglow” with soul and rock sounds, and his integration of modern and classic production influences helped to give the song a timeless feel. And the song’s success marks the beginning of a new musical phase for KUN. “In my upcoming works, I will include some classic or modern elements,” he says. “I hope everyone can gradually sense a recognizable style in my music.”

In fact, several new singles KUN released in 2024 represent his fresh musical explorations. For instance, “Remedy” features clean piano sounds paired with a vintage vocal style, revealing his more minimalist side. It also reflects his listening habits: “I often enjoy classic songs, especially in quiet moments alone, listening to music and savoring that dialogue with myself,” he says.

While his previous works were warmer, KUN’s 2024 release “RIDE OR DIE” introduces a sound that’s new for him. “This song serves as a signal I’m conveying, heralding a transformation in my future musical style,” he says. “I believe it is essential to present something distinct to my audience, which has always been my aspiration. Consequently, the production process for ‘RIDE OR DIE’ extended over a considerable period and traversed numerous iterations, aiming to express the ‘stormy night’ concept that has long resided in my heart.”

Kun, Billboard China, Global No. 1s
KUN photographed for the Billboard China Global No. 1s Issue.

Looking ahead, KUN plans to continue to expand his online live concept Art Lab, chronicling his growth and reflecting his changes from year to year — while strengthening his connections with audiences. “I can feel their enthusiasm, and they can feel my energy,” he says of his live performances. As time progresses, KUN is learning to “enjoy the process,” he adds. “Whether you genuinely enjoy the experience or merely fulfill a task can yield entirely different results. I believe that embracing this journey is paramount.”

Now, KUN is relishing a journey of “accumulation.” He’s preparing for a long journey ahead and accumulating new musical energy that he plans to direct toward producing more great songs. “This year, through the process of production and performance, I have engaged in numerous discussions and collaborations with various artists, which have profoundly influenced my personal perspectives and aesthetics,” he says. “Next year is likely to be a year where I unveil the fruits of my introspection.”

As Chinese artists increasingly gain international acclaim, KUN believes that the intersection of music across diverse cultures transcends language and geography, fostering cultural exchange. “I aspire for more individuals globally to experience music that is authentically ours as Chinese,” he says. “This has consistently been my ambition.”

Kun, Billboard China, Global No. 1s

Josh Glicksman

Billboard