Prime Day Drops 30% Off the TikTok Viral Lip Mask That Has Charli XCX ‘Addicted’

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Your skincare routine should include your lips — your mouth also needs some love if you want to avoid dry, chapped lips. Celebrities and TikTok have deemed Laneige the beauty brand for lip-moisturizing products including Charli XCX, who previously said she’s “addicted” to the Laneige Lip Sleeping Mask during her Vogue Beauty Secrets video.

Right now, you can take advantage of some major beauty deals the K-beauty brand is hosting during 2024 Prime Day, including up to 34% off the viral lip products.

Besides being a celeb-loved beauty product, the lip mask has racked up a 4.7 star rating and more than 34,000 verified five-star reviews on Amazon. Shoppers have stated “this lip mask is no joke” and rave over how the formula leaves them with “smooth, plump lips.”

Billboard has also tested out various bestselling beauty products from the brand, and we are absolutely blown away with the results and delectable scents.

What Are the Best Laneige Deals?

Rather than hunt for the best Laneige sales yourself, we found some of the best Prime Day deals, including the brand’s Lip Sleeping Mask and popular Glowy Lip Balm. Below you can shop the top-rated lip products that are reviewer-loved and travel-friendly.

yellow and pink lip sleeping mask

Laneige Lip Sleeping Mask

$16.80 $24 30% off
Buy Now On Amazon

The viral Lip Sleeping Mask is being discounted to less than $20, and comes in a compact tub that you can easily store in your purse or tote bag. There are seven flavors to choose from — grapefruit, mango, berry, vanilla, peppermint, gummy bear and sweet candy — or you can stock up on them all for a full skincare refresh.


four tubes of laneige lip balms

Laneige Lip Glowy Balm

$12.60 $19 34% off
Buy Now On Amazon

The lip mask isn’t the only bestselling Laneige product that’s on sale. You can also snag the popular Glowy Lip Balm for 34% off, dropping it down to $13. Amazon has rated the lip balm a No. 1 bestseller for lip balms and moisturizers with more than 3,000 bought in the past month, according to the retailer.


We personally love how non-sticky the formula is and how a little goes a long way with each application. One Billboard writer even compares the scent to candy — it’s that good.

Why Is the Laneige Lip Mask So Popular?

Celebrities, shoppers and TikTokers all seem to agree that the lip mask provides almost instant hydration to your lips both day and night. The formula has been described as “thick” and one TikToker even said in a video that it “melts onto your mouth” after application. It even comes in a mixture of scents and flavors — including its latest cotton candy lip mask, which already has over 18,000 reviews on Sephora.

Natural ingredients such as shea butter and murumuru seeds are used to help boost your lips’ hydration and it’s also free of formaldehydes and mineral oil.

And, it’s a staff favorite at Billboard too, with one editor writing that he uses it every night before bed. “I love how nourishing it feels on my lips without leaving a sticky coating, or annoying tingly sensation,” he says. “My lips are moisturized overnight and look smoother and plumper.”

“Plus,” he adds, “the mini size makes it super easy for me to take the Laneige Lip Mask with me whenever I travel.”

Another Billboard writer considers the Laniege Lip Mask a “staple” in her nighttime routine, gushing that “nothing has made my lips softer.”

For more product recommendations, check out Billboard‘s roundups of the best under eye masks, refillable lipstick and classic lipstick shades.

Rylee Johnston

Billboard