Secretly, Beggars Group and Cargo Records Unite for Cargo Independent Distribution

Secretly Distribution, Beggars Group and Cargo Records UK have teamed up for a new independent U.K. distribution partnership named Cargo Independent Distribution (CID). Via the new partnership, Secretly Distribution and Beggars Group will be supporting CID’s investments in technological development and new personnel, as well as providing strategic direction.

“All of us at Cargo are really excited for our new partnership with two of the most important independent music companies in the world, who continue to remain fiercely independent and committed to preserving a totally independent U.K. distribution outlet,” said Cargo Independent Distribution president Phil Hill in a release.

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Cargo Independent Distribution will maintain its U.K./Ireland fulfillment relationship with Proper/Utopia and CID will continue to provide global physical, digital and marketing services to its Cargo U.K.’s distributed client roster, which includes Fire Records, Hyperdub, Planet Mu, Static Shock, and Sub Pop, who just recently transitioned their U.K. distribution to CID.

Hill will retain a controlling interest in the new entity.

Cargo Independent Distribution will also provide physical distribution and sales support to Secretly Group and its affiliates, as well as sales representation to Beggars Group partner labels.

“The team at Cargo Records UK has faithfully championed outlier labels, artists and records for nearly three decades — including being the very first distributor to order records from Jagjaguwar — and now we have the great privilege of partnering with them in their next chapter,” said Secretly Distribution CEO Darius Van Arman in a release. “All of us at Secretly are very excited to be working with Cargo Independent Distribution, to help safeguard an independent route to market in the UK and Ireland.”

Secretly Group labels Dead Oceans, Jagjaguwar, Saddest Factory and Secretly Canadian, along with affiliates All Flowers Group (Ghostly, drink sum wtr) and The Numero Group, work with artists that include Mitski, Phoebe Bridgers, Khruangbin, Unknown Mortal Orchestra, Bon Iver, MUNA, Japanese Breakfast, Mary Lattimore, Matthew Dear, Kari Faux, Aja Monet, Duster and Syl Johnson.

Beggars Group labels XL Recordings, Young Recordings, Rough Trade, Matador and 4AD represent 48 years of music from Fontaines D.C., Jamie xx, Sleaford Mods, Queens of the Stone Age, Big Thief, The National, Lankum, Sampha, Prodigy, Adele, Radiohead, Cat Power and more.

“We live in changing and challenging times. Integral/ PIAS have handled our sales brilliantly for decades, but right now we see it as crucial that a new independent route to market is established,” Beggars Group CEO Paul Redding said of the move in a release. “We very much look forward to being part of a bright new future.”

Secretly Distribution has long worked with Cargo Records UK on U.K./Ireland physical distribution and retail marketing for much of Secretly Distribution’s distributed label roster, though Secretly Group and its affiliates All Flowers Group and The Numero Group will be a new addition to CID’s physical catalog.

Taylor Mims

Billboard