SHERELLE announces ‘SHERELLELAND’ 2025 UK tour with all tickets priced at £10
SHERELLE has announced a UK tour with ticket prices capped at just £10 each.
Titled ‘SHERELLELAND’, the shows aim to be “a night of the best forward-thinking and uncompromising music for ‘bocats on a budget.’”
The run of shows will kick off in Brighton on February 21 before heading to Norwich, Sheffield, Glasgow, Edinburgh, Newcastle and the electronic producer and DJ’s previously announced London Roundhouse date on April 11.
You can purchase tickets here and find a full list of dates below.
SHERELLE will play:
FEBRUARY
21 – The Volks Nightclub, Brighton
MARCH
8 – Gonzo’s Tea Room, Norwich
14 – FORGE, Sheffield
22 – The Berkeley Suite, Glasgow
23 – Sneaky Pete’s, Edinburgh
28 – World Headquarters, Newcastle
APRIL
11 – Roundhouse, London
SHERELLE isn’t the only artist who recently imposed a price cap when it comes to upcoming shows.
Benefits also reduced the cost of their tickets for their upcoming UK tour dates – as well as introducing a 10pm curfew.
The move was done to reduce the costs of seeing live music for fans, as well as enable fans to travel to and from the gig using public transport instead of more expensive modes of transport like taxis.
“Costs are spiralling and venues are closing but we’ve got to try something. Small venues are magic, as are small bands – we can’t just be left to rot,” they said.
Sleaford Mods also last year announced £5 tickets for their UK shows, specifically for those on low incomes.
Frontman Jason Williamson told NME at the time: “It’s quite a complicated procedure. But we’ve always tried to keep the gig tickets at a reasonable price. I think they’ve probably gone up five or six quid over the last 10 years for most gigs. In Europe it’s slightly more expensive. But we try and keep it at a price point that’s accessible for people. It’s worth taking the hit because some of the messages from people [who can’t afford tickets], it just breaks your heart.”
Los Campesinos! previously announced a similar scheme too.
The actions made by the acts come after a report was recently shared by NME, highlighting how the touring circuit across the UK’s grassroots music scene is said to be facing “complete collapse” without urgent help.
More recently, the Music Venue Trust presented the findings of their 2024 annual report at The Houses Of Parliament which found that the UK loses one grassroots music venue every two weeks – with nearly half making a loss and 200 remaining in a state of emergency.
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Damian Jones
NME