Spanish Broadcasting System Launches Its First-Ever Radio Station in Texas

The Spanish Broadcasting System (SBS) has officially launched its first-ever radio station in Texas called La Ley 92.1 FM.

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The radio station’s morning show — which begins at 5 a.m. local time — is hosted by popular Mexican radio personality Raúl Brindis, who has over 30 years of on-air experience and promises to bring “a mix of laughter, music and real-life stories that resonate with listeners,” according to an official press release.

“As we expand our footprint into Texas, we are thrilled to bring the SBS legacy to Houston with the launch of La Ley 92.1,” said Raul Alarcon Jr., SBS’ president, CEO and chairman, in the statement. “Houston’s diverse and dynamic Hispanic community deserves a station that is live and hyper local which not only delivers exceptional music but also reflects their culture, pride and traditions. With Raúl Brindis joining our team, we are confident that La Ley 92.1 will quickly become a favorite among listeners.”

Under the slogan “La Nueva Emisora Que Manda en Houston” (the new station that rules Houston), the station features 50,000 songs without any commercial breaks, and spotlights some of the biggest Música Mexicana hitmakers of today such as Carín León, Christian Nodal, Grupo Frontera, Peso Pluma, Banda MS, Julión Álvarez, Intocable and Los Ángeles Azules, to name a few.

Fans can tune in via the radio station or virtually on LaMusica App, here.

La Ley 92.1 FM (KROI-FM HD1 Houston) joins other SBS’ top U.S. Hispanic radio stations in New York, Los Angeles, Miami, Chicago, San Francisco, Orlando, Tampa and Puerto Rico.

Jessica Roiz

Billboard