Taylor Swift ‘Eras Tour’ Film Headed Toward $100M Opening at Box Office
Taylor Swift is ready to conquer the box office.
The pop superstar’s new concert film, Taylor Swift: The Eras Tour, is headed for a $100 million domestic opening, according to early estimates by AMC Theatres, per The Hollywood Reporter. Hollywood studios are reportedly projecting that the movie’s opening weekend could earn between $90-$110 million.
The Eras Tour film grossed a whopping $39 million on Friday (Oct. 13), placing it along other blockbusters like Spider-Man: No Way Home ($39.2 million) and Joker ($39.4 million), THR reports. The concert movie has a chance at becoming the biggest October opening of all in North America if it surpasses Joker, according to Comscore.
By the end of the weekend, Taylor Swift: The Eras Tour will likely become the top-grossing contemporary music concert film of all time. Justin Bieber‘s Never Say Never movie, released in 2011, currently sits at No. 1 on the top 10 list with a domestic gross of $73 million, according to boxofficemojo.com.
Following its release on Thursday (Oct. 12), the Eras Tour film had already broken records for single-day advance ticket sales revenue in the AMC Theatres’ 103-year history with $26 million in the first 24 hours of onsale, the company said in early September.
Swift was on hand for the world premiere of the movie at The Grove in Los Angeles on Wednesday (Oct. 11), where she delivered a three-minute speech and gave shoutouts to her band, dancers and, of course, Swifties.
“I’ve always had fun doing this. I can’t believe I get to do music as a career. That’s crazy,” the singer said. “I’ve always had so much fun doing it. I’ve never had this much fun in my life as I have had on The Eras Tour. It is far and away just the most electric experience of my life.”
The movie is also opening overseas, where AMC predicts a global start in the range of $150 million, according to THR. International grosses will be available on Sunday (Oct. 15).
Billboard
Billboard