Tyla Joins Forces With Alo Yoga & Beats on Glittery Special-Edition Earbuds: Here’s How to Get a Pair for Yourself
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Fashion, tech and music come together in a new collaboration between Alo Yoga and Beats featuring a limited-edition pair of Beats Fit Pro Earbuds. To highlight the partnership, the athleisure company and tech brand tapped Grammy-winner Tyla to be the face of the campaign.
You can see the “Truth or Dare” singer model the Bluetooth earbuds in the campaign video as she walks across a sandy beach decked out in Alo Yoga clothing, while her song “Safer” plays in the background.
The special-edition earbuds were officially released on Thursday (April 4) on AloYoga.com with only a limited amount of the tech essential made. That means once it’s sold out, you won’t be able to get your hands on it.
Keep reading to grab a pair now before it’s too late.
Alo x Beats Fit Pro
The Alo x Beats Fit Pro come in a sparkly case with a reflective interior and polishing cloth to keep it looking out-of-the-box new. The wireless earbuds also feature active noise-cancelling technology and flexible wingtips that’ll help keep the earbuds in place while you do yoga or go for a run. When you wear the tech, you can use the on-device controls to pause, play, skip songs and answer calls.
Alo Yoga has made a name for itself as an athleisure brands, with elevated apparel that don’t look like your traditional athleticwear, making the leggings and tops versatile enough to wear to the gym, and the office. This new collaboration looks to further set the lifestyle brand apart from the rest by creating its own accessory you can wear working out or as an everyday commuter gadget.
Tyla says she jumped at the opportunity to be involved with the campaign having been a longtime fan of the brands. “Partnering with Beats and Alo has been a dream collaboration for me,” she said in a press statement. “I’m so excited to join forces on this campaign and share a product I personally rely on day-in, day-out.”
And, if you want to infuse the “Girl Next Door” singer’s style into your own, you can also shop the exact outfit she wears in the video. Rather than search for the look yourself, we put the outfit below for you to shop now.
Sheer Effusion Cargo Wide-Leg Trouser
These sheer trousers will make the perfect addition to your festival gear as it uses a cargo style for a streetwear look while with lightweight, mesh material will help keep you cool during hot days. You can layer them with your biker shorts or leggings and use the built-in pockets for holding your small essentials.
Seamless Open Air Barely There Bra
Complete your look with the seamless bra that not only uses a fishnet material that’s stretchy, but it’s also has an underbust band for subtle support. You can also use the adjustable straps to fix to your liking as well as layer the top under your running shirts or wear it alone.
Check below to watch the campaign video for Alo Yoga x Beats.
Rylee Johnston
Billboard
