You Can Watch ‘Barbie’ at Home for $5.99: Here’s How to Stream the Movie on Digital & Buy the Blu-ray

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

You can finally stream Barbie from home — for much less than the original price. The blockbuster arrived on Prime Video and other digital platforms in September, and it’s now cheaper that it used to be.

Barbie is available to rent for $5.99 ($19.99 to buy) on Prime Video, Apple’s iTunes and other streaming platforms. The movie was previously listed at $24.99 to rent and $29.99 to purchase a digital copy.

Margo Robbie and Ryan Gosling star as Barbie and Ken in the Greta Gerwig-directed movie, which follows the beloved doll on a journey to the real world. Barbie secured the biggest opening of the year, sailing past The Super Mario Bros. Movie and making history as the biggest box-office opening for a female director.

But the pink wave didn’t stop there. Barbie won the Golden Globe award for cinematic and box office achievement on Sunday (Jan. 7). It’s almost no surprise as the film has raked in more than $1 billion at the box office, including a massive $155 million domestic hall during its opening weekend, $93 million in its second weekend and became the highest grossing movie of 2023.

Similar to other Warner Bros. blockbusters such as Top Gun: Maverick taking a few months to land digitally, audiences had to wait a little while before Barbie made its digital debut. The Barbie movie was originally scheduled for digital release on Sept. 5, Variety reported in August. Now that the wait is over, you can order Barbie on Prime Video, save it to your watch list and stream it at your leisure.

Barbie mania even helped push Christopher Nolan’s Oppenheimer to a whopping $80 million debut due in part to moviegoers opting for the “Barbenheimer” double feature.

How to Watch Barbie for Free

When will the Barbie movie stream for free? The hit film is already available to stream free on Max. If you already have a Max subscription, you can watch the movie for free at no additional cost. Just sign into your account and you’ll find it within the movie library.

Don’t have a subscription? If you want to stream it for free on Max, you can subscribe to a free trial directly through the platform here. Once your free trial through Max is over, you’ll be charged the regular membership fee of $9.99 a month.

You can also get the platform through a third-party streamer such as Prime Video and Hulu. DirecTV offers free Max, Starz, Showtime and Cinemax when you subscribe to the Premier plan.

In addition to the digital release, the Barbie movie Blu-ray and DVD are also available for purchase at retailers such as Amazon, Walmart and Target. The Blu-ray is on sale for $19.99 at Walmart and $22.96 at Amazon.

If you need more Barbie in your life, you won’t have to look very far because the Barbie takeover is still going on. Shopping for a Barbie lover? You’ll find lots of movie merch that will make a cool gift idea, including Barbie movie Barbies, Funko Pops, Crocs and nail polish. Not sure where to start? Check out our list of the cutest Barbie movie merch to shop.